Quick answer: Here is how to put a link in your Instagram bio: open the Instagram app, go to your profile, tap Edit profile, tap Links, then tap Add external link and paste your URL. Tap Done, then Back, and the link shows on your profile. Instagram lets you add up to 5 websites this way, and the feature only works in the Android and iPhone apps, not on a computer. If you want more than five destinations, or want to change them without editing Instagram, put one link-in-bio page URL in that slot instead.
Where the link lives on your profile
Your clickable links do not go in the bio text box. Instagram keeps them in a separate Links section inside Edit profile. Typing a URL into your bio copy will not give followers something to tap. The Links section is where the tap happens.
Two details from Instagram's own help page are worth knowing before you start:
- You can add up to 5 websites to your profile.
- Anyone, on or off Instagram, can see the websites you add. Do not put a private or test link there.
The other detail that trips people up: Instagram says this feature is not available on computers. It is available in the Android app and the iPhone app. If you manage your account from a desktop browser, pick up your phone for this part.
How to put a link in your Instagram bio, step by step
These are the steps Instagram lists in its Help Center for the app.
- Tap Profile, or your profile picture in the bottom right, to go to your profile.
- Tap Edit profile at the top of the screen.
- Tap Links, then tap Add external link.
- Paste the URL for your website, shop, or link-in-bio page.
- Tap Done.
- Tap Back, then check your profile to confirm the link appears.
Before you save, paste the URL into your phone's browser and make sure it opens the page you expect. A typo in a link is easy to miss in a small text field, and nobody will tell you it is broken.
How to add multiple links
Adding a second, third, fourth, or fifth link uses the same path. Go to Edit profile, tap Links, tap Add external link, paste the next URL, and tap Done. Repeat until you have the links you want, up to five in total.
To take a link off your profile, open the same Links screen, tap the link, and tap Remove link.
How to reorder your links
Order matters because people read from the top. Instagram lets you change the order:
- Go to your profile and tap Edit profile, then tap Links.
- Tap Options, then tap Reorder links.
- Tap and hold a link and drag it up or down the list.
- Tap Done, then tap Back.
Put the destination you most want visited first. When a campaign ends, remove its link rather than leaving a dead page sitting in your profile. If you are not sure how often to check, there is a simple routine in how often to update your link in bio.
Five separate links or one link-in-bio page?
You have two ways to use the space. Both are valid. The choice comes down to how many places you send people and how often those places change.
| Approach | What visitors see | Works best when |
|---|---|---|
| Up to 5 links added in Instagram | A short list of destinations on your profile | You have a few destinations that rarely change |
| One link-in-bio page URL | One link that opens a page holding all your destinations | You have more than five places to send people, or you change them often |
The page route is the flexible one. You build the page, copy its URL, and add that URL to Instagram once using the steps above. After that, adding, removing, or reordering destinations happens on your page, not inside Instagram. The link in your profile stays the same, so it keeps working in every post, Story, and video where you have told people to check your bio.
Use that same page URL on TikTok, YouTube, X, and anywhere else you have a profile. One address is easier to say out loud in a video, and you only have one page to keep current. If your list is getting long, organizing your link in bio covers how to group and trim it.
What to check before you pick a link-in-bio tool
- What it takes from you. Some tools take a percentage of sales or put ads next to your links. Read the terms before you build.
- How fast the page loads. Open it on your phone on a weak connection. If it drags, visitors leave.
- The domain behind the link. A domain with a long, clean record is judged on that record. The background is in why domain trust matters for your link in bio.
- How easy edits are. Changing a link should take seconds. If it takes more, you will update it less, and stale links waste taps.
When the link option is missing
The most common reason you cannot find the setting is the device. On a computer the option is not offered, so no amount of menu hunting will turn it up. Switch to the app on your phone.
- Confirm you are in the Instagram app, not a mobile browser.
- Look under Edit profile, then Links, not inside the bio text field.
- Update the app if your screens look different from the steps above.
- Check Instagram's Help Center for the current flow if something still does not match. Instagram changes its settings screens, and the app is the final word.
A different problem is a link that saves but gets refused, shows a warning page, or stops getting taps. That is usually about the domain behind the link, not the steps. The causes and fixes are in why Instagram is blocking your link in bio.
After the link is live
Getting the link onto your profile is the setup. Getting people to tap it is a separate job: rotating what you feature, asking for the click in your captions, and measuring what works. That is covered in the link in bio traffic strategy guide, so it is not repeated here.
If you want one page to put in that slot, you can claim a free page at itsmylinks.com/yourname: no card, no ads on your page, no paid tier, and no cut of what you earn, on the original link in bio domain, online since 2005.
Frequently Asked Questions
Can I add a link to my Instagram bio from a computer?
No. Instagram says the option to add a website to your profile is not available on computers. It works in the Android app and the iPhone app, so use your phone and follow Edit profile, then Links, then Add external link.
How many links can I put in my Instagram bio?
Instagram lets you add up to 5 websites to your profile. You add them one at a time through Edit profile, Links, and Add external link. If you need more than five destinations, add one link-in-bio page URL and list everything on that page.
How do I change the order of my Instagram links?
Go to Edit profile, tap Links, tap Options, then tap Reorder links. Tap and hold a link to drag it up or down, then tap Done and Back.
How do I remove a link from my Instagram bio?
Go to Edit profile and tap Links. Tap the link you want gone and tap Remove link, then tap Done.
Why can't I find the Links option in my profile?
Most often you are on a computer or a mobile browser, where the feature is not offered. Open the Instagram app on your phone, update it if the screens look different, and look under Edit profile, then Links.